MVP-as-a-Service Blog Find Ideas Is my idea BRASS?

YouTube comment insights

For Sales Teams

Brass

How is the score calculated?

To determine whether an idea is "Muck" or "Brass," we consider three key factors:

1). Is the search volume increasing? It’s advantageous to be in a growing market.
2). Is there significant competition? While competition can validate an idea, too much of it can make it difficult to stand out.
3). Are enough people searching for the relevant keywords? If search volume is too low, building a business around the idea may be challenging.

Of course, startups aren’t an exact science—very little people were searching for "couch surfing" when Airbnb first launched.

Search Volume

Last 5 years

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Prompt

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Sales teams often struggle to identify and leverage customer sentiment from social media platforms, leading to missed opportunities and unaddressed concerns. Our YouTube Comment Insights software tackles this issue by providing in-depth analysis of comments on relevant videos, extracting valuable insights about customer preferences, pain points, and engagement levels. With real-time sentiment analysis and keyword tracking, teams can quickly understand what resonates with their target audience, enabling them to tailor their pitches and strategies more effectively. In addition to sentiment analysis, users can benefit from advanced filtering options that allow teams to segment comments by topic, sentiment score, or engagement level. This targeted approach helps sales teams prioritize leads based on genuine interest or need, ensuring no potential client slips through the cracks. With customizable reporting features, teams can easily visualize data trends and generate actionable insights, transforming YouTube comments into a goldmine of customer intelligence that drives sales strategies and enhances overall team performance.

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