MVP-as-a-Service Blog Find Ideas Is my idea BRASS?

Risk assessment tool for international traders to quantify their risk

For b2b sass

Brass

How is the score calculated?

To determine whether an idea is "Muck" or "Brass," we consider three key factors:

1). Is the search volume increasing? It’s advantageous to be in a growing market.
2). Is there significant competition? While competition can validate an idea, too much of it can make it difficult to stand out.
3). Are enough people searching for the relevant keywords? If search volume is too low, building a business around the idea may be challenging.

Of course, startups aren’t an exact science—very little people were searching for "couch surfing" when Airbnb first launched.

Search Volume

Last 5 years

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Prompt

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Our risk assessment tool empowers international traders to systematically quantify and manage their risks, addressing critical pain points often encountered in B2B SaaS environments. Traders frequently struggle with inadequate risk visibility, leading to uninformed decision-making and missed opportunities. Our software offers real-time analytics and tailored risk scoring, enabling businesses to identify vulnerabilities across supply chains and assess potential impacts swiftly. Additionally, the platform's interactive dashboards and customizable reporting features enhance collaboration among stakeholders, ensuring that all team members have access to relevant risk data. Automated alerts notify users of significant changes in market conditions or regulatory landscapes, helping businesses adapt proactively. By integrating comprehensive risk metrics with user-friendly interfaces, our solution streamlines the risk management process, ultimately driving informed strategies and greater confidence in international trade ventures.

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