MVP-as-a-Service Blog Find Ideas Is my idea BRASS?

DIY home inprovement blog w/ai sidekick

For Sales Teams

Brass

How is the score calculated?

To determine whether an idea is "Muck" or "Brass," we consider three key factors:

1). Is the search volume increasing? It’s advantageous to be in a growing market.
2). Is there significant competition? While competition can validate an idea, too much of it can make it difficult to stand out.
3). Are enough people searching for the relevant keywords? If search volume is too low, building a business around the idea may be challenging.

Of course, startups aren’t an exact science—very little people were searching for "couch surfing" when Airbnb first launched.

Search Volume

Last 5 years

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Prompt

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Transform your sales strategy with our DIY home improvement blog powered by an AI sidekick. Sales teams often grapple with generating quality leads, staying updated on market trends, and delivering relevant content to prospective clients. Our platform streamlines this process by providing tailored articles and resources that resonate with your target audience, helping to position your team as industry experts and build trust with potential customers. The AI sidekick enhances productivity by offering real-time insights and personalized recommendations based on curated user interactions and preferences. Whether it’s suggesting trending topics, optimizing content for SEO, or automating follow-up communications, your sales team can focus on building relationships instead of getting bogged down by repetitive tasks. With data analytics features, you gain visibility into customer behavior and engagement, enabling you to fine-tune your approach and close deals more effectively.

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